It is that time of year again, the weather is getting warmer (supposedly), nights are getting longer and Uni is finally finished for the summer.
Well except for those of us mad enough to study fashion, we have the last big event to go. Those of you in the loop will already know and for those who aren’t I am referring to Graduate Fashion Week.
Graduate fashion week is the culmination of the top fashion talent form all over the country. Each university putting forward their most promising students to exhibit and show. To give a representation of the best university has to offer prospective student. It also helps the students to make the next big steps into the fashion industry.
This year is no exception. With changes such as a change of venue this year is set to be one of the most exciting yet. Moving the location of Graduate Fashion week to The Truman Brewery, in the heart of east London has brought it bang up to date. East London is famously a hub of new talent and exciting business growth especially focused on the creative industries. It is a sponge waiting to soak up anything new and interesting, a great base for Graduate Fashion Week.
Before Graduate Fashion Week a lot of work goes on behind the scenes, visualizing and creating the collections that may be chosen to walk down the runway. I interviewed UCLAN fashion student Natalie Smith about her collection, inspiration and thoughts on this years graduate fashion week.
VP: What are your feelings towards Graduate Fashion Week?
NS: To be selected for Graduate Fashion Week is a great feeling. I hope showing my collection on the catwalk will open up exciting opportunities for my career, and as a student will help promote my name in the industry.
Natalie’s Collection is a menswear collection deeply rooted in tailoring with strong shapes and muted dull tones.
The beauty is in the detail, focus being paid to pockets and zips.
VP: What is the inspiration behind your collection?
NS: The inspiration for my collection is Brutalism. I looked at the structure and exposure of brutalism building in London, (Hayward Art Gallery & National Theatre) paying attention to how architects from the 1950’s and 1960’s used the inside functions as an outside feature. The buildings also helped to create my colour pallet as the grey tones were drawn out to develop an AW Collection.
The collection has three main focal points. A beautifully tailored grey two-piece suit. A crisp white shirt with a large black panel brazened across the front to make a bold statement. My personal favourite is the classic bomber jacket. This timeless classic has been given a modern twist by using fabric usually associated with suits to emphasize the smart casual feel of the collection.
VP: How were the concepts developed and who decided on them?
NS: My concept was developed through innovative moulage and creative pattern cutting. With help from my tutors we analyzed the shapes and construction lines and combined this with brutalism architecture.
When Viewing Natalie’s collection it is clear to see the strong influences that the Brutalism movement has made on her collection, from pallet through to construction and shape. Using the strong form Brutalism portrays while combining the concept of using inside function to create a pleasing outside aesthetic.