This Fashion Is Mine

The world of fashion, particularly in blogging, is one that’s difficult to access. If you’re looking for a new style or want to understand this season’s trends then it’s often hard to know where to start without feeling as though you’re about to be plunged into an ocean full of choices.

Gwen Mcmullin, a photography student from Greater Manchester, has been running her blog ‘This Fashion Is Mine’ for two years, creating a blog that’s accessible to everyone –  regardless of how fashion savvy they are. After being featured in Altered Couture magazine, as well as being acclaimed for her DIY fashion posts, it has become apparent that Gwen’s blog has something new to offer to the fashion blogsphere, and after interviewing her it was interesting to get an insight as to her ideas on fashion:

Tell us about you!

I’m a 20 year old Photography student from Greater Manchester who writes a fashion and lifestyle blog over at I’ve just reached my two year blog birthday and over the years have become enveloped in the world of blogging and now feel like a true part of the society. My interests lie with personal style and affordable fashion. I’m influenced by the people I see on the street and the work I undertake as an art student.

The creative industry is so vast and inspirational I sometimes wonder what part my blog plays – if any at all! Mainly I just write about what I’ve bought from Topshop and which brand of biscuit I’m craving.

What inspired you to get started writing a fashion blog?

I wanted to keep a diary of my time as a first year fashion student. When that failed I realised I cared more about wearing clothes and writing about style than I did about pattern cutting. I continued to blog and I’m so glad I did.

How do you think your blog makes fashion accessible?

There are two types of fashion bloggers in my eyes. Those who have the money for designer and those who are on a budget. My blog caters for the latter in that I only every buy my clothes on the high street or in charity shops, even eBay. The high street is now ten million times better than it has ever been and I want to let my readers know where to find the best items for the best price.

Explain your D.I.Y posts

My DIY posts are mini tutorials on how to create your own on-trend fashion items. I show you how to make anything from dip dyed denim to wrap around bracelets. I get a lot of inspiration from what’s popular on the catwalks and on the high street. For example my leather sleeved parka was based on one Zara were selling and my Tie Dye Jeans were inspired by a pair from Isabel Marant.

What’s your favourite piece you’ve made?

Probably my basic jersey skirt made from a XL Men’s t-shirt. They are so easy to make I now own five of them. You can wear them with almost anything too! I’m always on the lookout for cool t-shirts in the Men’s department that I can turn into skirts!

What opportunities have you been presented with since starting your blog?

I’ve had so many doors opened for me in terms of contacts. My work has been featured in magazines and online. It’s great that people appreciate what I’m doing, when all along I thought of blogging as just a hobby. I’ve also learnt a lot about how companies work and that forming a solid relationship with customers is so important.

What’s your dream for the future?

I hope to still be blogging on thisfashionismine of course! I’ve caught a glimpse of the inner workings of magazine publication too and it’s really intrigued me. Perhaps it’s something to consider in the future.

How do you think this year has been important for Britain? 

The world’s eyes have been drawn to Britain this year because of the Olympics. The games have really pulled us all together and although I’m not a sports writer I can appreciate the creative side. I thought the opening and closing ceremonies were amazing and reminded everyone of what modern Britain is about; music, fashion and social networking!

Who are 3 people who inspire your fashion and why?

I don’t think I could pick individuals! But my three main inspirations are other fashion blogs, street style and photo sharing sites such as weheartit or Tumblr. Sometimes a photograph that sticks in my mind will influence what I next shop for.

As fashion blogging is so difficult to become a part of, it seems as though Gwen and her blog are definitely something to watch for people who want to become more involved in fashion!

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About Megan Holland

I study drama at the University of Manchester and in my spare time I research for Manchester Cathedral, write, have done extras work for Channel 4 and create short films. I represent Born in Britain because I bring a perspective from behind the scenes, finding talent that is hidden away.

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